The irony of starting a Facebook group with the word ‘small’ in the title has not been lost on me. At 6ft 1, I’m far from small! However the name, Small & Supercharged (which took a lot of thought to get to) reflects the lovely small business owners that we have the pleasure of dealing with each day. Their businesses maybe small in size, but their ambition, their focus and their dreams aren’t – hence the supercharged bit. It makes sense, now, doesn’t it?
Here, we’re (and I say we because although it’s mostly ‘me’, I work with a number of talented people who have expertise in certain areas, like video production, SEO, etc) all about helping small businesses promote themselves well, without having to sell any limbs or organs to do it. Advertising in printed media can be seriously expensive and, whilst is can work, the investment needed to place even a small ad in some of the more popular titles will wipe out an ad budget. In one hit. Honestly. HOWEVER, don’t worry. Before you put your first born on eBay (do not do this…it’s an amusing comment and not a suggestion!), you need to be aware of everything else that’s available to you – the numerous opportunities that are at your fingertips for little or not cost that can generate as good, if not better, results. Honest. Definitely have a look at the ‘what we do’ section on the site for more about that…anyway…
So, we love small businesses. We’re all about helping them get out there. And that’s why the Small & Supercharged Facebook group came to be. This little corner of the internet, well, of Facebook, is there to help inspire, motivate and educate. The plan for the group is to provide a ‘safe’ space (as it’s a closed group!) to learn, to form real connections, to push comfort zones (we’re putting out challenges – oh yes, this isn’t your average group!) to enjoy. In the first few hours of starting a group, one small business owner ventured onto Facebook Live for the first time (actually, it was video for the first time) despite being terrified, and someone connected in a way that led to a sale. In a few hours.
As any school teacher will tell you, there have to be rules. But they’re simple. We don’t like SPAM and ads (who needs more of those clogging up their timeline, right?), but if you have news and exciting stuff to share, you for it! We don’t like unpleasantness and it just won’t be tolerated. There’s no need. And content posted inside the group shouldn’t be shared out of it as it’s a closed group and, therefore, it was not posted with the thought that it would be shared. It sounds like a dictatorship and it really isn’t, but ‘rules make games fun’ and all that.
So, if you’re a small business going places, if you want to improve what you do and take your business to the next level, why not join the group? Taking part in the random challenges set and just being part of our Small & Supercharged adventure could be really, really good for you and your business, just click here and request to join!